Eighty per cent of interviewees claimed ‘some knowledge’ of Quakers, but of these fifty-nine per cent had some factual inaccuracies Photo: Image: Ivana Ropkova/Shutterstock
Quakers on the public’s radars
But much work required to present an accurate picture of Friends in Britain today
by Joe Mugford
26th November 2009
Eighty per cent of the British population have heard of Quakers. This statistic was one of many that came about following a professional market research survey of 1,000 individuals in England, Scotland and Wales, commissioned by Quaker Quest Network. The research was ordered to find out about understanding of and attitudes towards Quakerism and was managed by David Smith, a former chairman of the Market Research Society, who has been analysing the data and who last week delivered his report.
