‘Town Mouse’ penned a piece about a trip to Cornwall, during which they attend a Quaker marriage. Photo: by Nick Fewings on Unsplash
Eye - 10 November 2023
From Oaty outreach to Inventive insertions
Oaty outreach
Eye’s exploration of ‘The porridge peculiarity’ (22 September) prompted one trusty reader to pay extra attention to a certain cereal producer’s advertising.
Meg Hill, of Preston Patrick Meeting, writes: ‘Following the piece in Eye about Quaker Oats I was amused to see an advert on television whose punchline was “Feed the Fire Inside”.
‘Intrigued, I looked up some more of their statements about their product and found “Fill your life with goodness that inspires great days” and “At Quaker, our fire inside is driven by a desire to set the foundations for a better future”. Perhaps we should ask them to do more outreach for us?’
